Wednesday 15 April 2009

Positive British News

It's a tough ol' job trying to find 'good' or 'positive' British news. Have you ever tried typing this into Google? All I could find was news of the G20 which is not particularly ground breaking.

We (at Let's Rebrand Britain) challenge the media to print at least one happy feel-good story on the front page every day. Even better than that - print ONLY good news and funny stories on the cover, so readers have to turn the page to read the bad news. Good news can consist of sport, but only positive stories please (not who has sold who for £x million). We want to see a mixture of positive, feel-good stories about kids, businesses, sport, life would be top. Just do it! You will still sell papers - if you are worried, you could always print "SEE BAD NEWS INSIDE"! It would be interesting to study to see who turns the page immediately. We also challenge the BBC and ITV to start and end the news with positive, feel-good stories. Sandwich the scary stuff in the middle.

We would welcome your feedback on the following: Would you rather read: 'Jigsaw body man was knifed in back' on front front page, or 'My Olympic Dream' - a 'feel good' story of how an overweight young boy gave up his Xbox to start Ice Dance training for the 2014 Olympics?

It may take some getting used to, but everyone loves a 'feel-good' positive story with a happy ending. We predict that if a news-stand was packed with 'positive' headline news - people would be smiling in the street - instead of looking miserable!

So who is the bravest? Who would dare to try this out? Go on ...

Email us - we would love to hear your views on this.

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